Harvey Segal has done something quite fascinating – a viral ebook that’s free, and the affiliate gets 100% of the sales on products inside � yet everyone wins. The book is not just free, it’s a good read on the subject of viral products. But it’s the details of his...

Everyone says – TEST. Test your ads, test you copy, test your layout – test, test, test. However, testing is a rather annoying proposition. To be confident something makes a difference, you can only change one thing at a time, wait, then change something else. And test every combination. Over...

A fellow asked a question today about a report he had read, where a Guru had talked about making large amounts of money by putting up lots of web sites. Unfortunately, he had left out a tiny detail – what to fill them with! A site needs to be filled,...