But although the American government’s aid in in the news, merging or acquiring companies to keep them going has a long history. And dealing privately has advantages: ask anyone about AIG or GM and watch their face. AIG in fact has plans to change their name, since the stigma of taking government money has ruined their current one.
In contrast, dealing privately, finding a company that fits well for you, and that works well with your business, can result in a stronger business. They aren’t interested in a bailout; they’re interested in a business that makes money, so that a successful merger or acquisition can benefit both sides. And of course using a broker to find these partners saves you time and effort. For example, a company like Generational Equity advises companies on ways to stay afloat via mergers and acquisitions, among other things.
There’s too much focus on handouts these days – but avoiding the charity route can give a company options that can end up making it stronger.
